Growing your company’s brand may consist of many avenues. Some companies put a lot of focus on Standard media (such as newspaper, tv or radio ads). Some are starting to really invest in Social Media (Facebook, Twitter, Google Plus, Instagram). While all forms of advertising can help promote your business and add credibility, I believe that old fashion cold calling and building relations with your current customers and potential, future ones are the best way for the long term growth of your company.
Cornerstone Marketing & Promotions offers “tangible” marketing products - those items that you can hand out to your clients. Below is where I have broken it down into several areas.
Grow Your Brand - Make sure that all your paper marketing items have all your current information, especially if you are pushing the different social media avenues. Under the Print tab, you can find great prices on business cards, rack cards, brochures, sales sheets, door hangers, folders, posters, labels, etc.
Wear Your Brand - Nothing beats a great looking golf shirt with your logo embroidered on the front left chest - It’s current, stylish and very professional. Plus Embroidery allows up to 8 thread colors. Screen printing T-shirts with your logo are a great product to hand out and an awesome return on your investment. Look at the Apparel tab to find out a little more info.
Exhibit Your Brand - Whether you set up at a trade show or drive around town, do potential clients know who you are? How about exhibiting your logo on an event tent, table cloth or table runner? Describe all that you have to offer on a great looking retractor display or announce a sale with a sail sign banner. Need a set of car magnets, we can do those too. Look under the Banners tab for more info.
Promote Your Brand - Let’s admit it - clients like “free stuff”. Why not offer simple and practical promo items to your clients that has your logo on it. It could be as simple as an ink pen, magnet or pencil or as complex as a flash drive (with your info created as a slide show) or a personal calendar. Look under the Promo Specials to download current pdf flyers to give you some ideas.
I love working with my clients creating and looking for the right marketing item that works and promotes their company the best. Please contact me when you are ready to brainstorm and I’ll be glad to sit down with you and discuss new and exciting ways to promote your company.